Tuesday, May 18, 2010

Drank Extreme Relaxation Beverage Review


I am very interested in both energy and anti-energy drinks. The problem is that the latter type is not widely available and gets less attention. Luckily, the makers of Drank sent me a PR kit with some samples to review and build up my Anti-Energy section. The company was extremely professional and surprised me with a package at my door just a few short days after I e-mailed them. Bravo!

Originally I thought that this beverage was available only in the US, but the brochures in the kit were both in English and French, which are the two official Canadian languages of course. The cans were also labeled in both languages which lead me to believe that these are/will be sold in Canada. A quick e-mail exchange with a company representative revealed that the drink has just recently received authorization for sale in Canada and will be available through 7-11 for $2.99 CAD per can. This is good news because the only other anti-energy drink I have seen for sale at 7-11 is Slow Cow.

I love the fact that this beverage, called Drank, is purple...because this makes it a Purple Drank. This is pretty smart because most Google query results using "purple drank" lead to this beverage. Enough talking, lets get down to business.

Upon opening the can I was greeted by bubbles and a mild, inviting grape aroma. The taste is similar to the aroma - grape. The flavour starts mild with some bite from the carbonation, but then quickly turns sweet. The finish develops a very enjoyable candy grape flavour with a touch of lemon juice. It reminds me of a grape Jolly Rancher. No bitterness or any other unpleasant flavours can be detected, which is always a plus with any energy/anti-energy drink. A pretty solid grape flavour, I enjoyed it. The only negative thing I have to say about this is that the sweetness really builds up in the finish towards the end of the can. I had to drink some water once I finished the beverage.

I was expecting to start feeling relaxed soon after starting to drink the beverage, but I think I was hit by the sugar rush before the medicinal ingredients had started to work their way through my system. That's not always a bad thing, because it gave me enough of a boost to write this post with all the experiences still fresh in my mind. About 20 - 25 minutes after I started to feel the sugar rush, I began to calm down and focus on what I was writing. My hands had stopped shaking from the sugar and were calmly resting on the keyboard waiting for instructions. My body started to go a bit numb and sitting on my office chair no longer required a change in position. Another 20 minutes passed and I still didn't feel sleepy, I was still very calm, sitting at my desk, reading news, completely focused on what I was doing. Another 20 minutes passed and I was still very calm, very relaxed, and did not feel the need to take a nap. It took about 2 hours for me to feel the calmness slipping away, and the need to move in my chair coming back.

I liked this relaxation beverage very much. I enjoyed the fact that Drank calmed me down, helped me focus, but did not make me so tired that I needed to take a nap.

Medicinal Ingredients:
  • Melatonin - 2 mg
  • Valerian Root - 20 mg
  • Rose Hips Fruits - 20 mg
  • Vitamin B3 - 40 mg
  • Vitamin B5 - 20 mg
  • Vitamin B6 - 4 mg
  • Vitamin B12 - 12 mcg
Non-Medicinal Ingredients: water, potassium benzoate, potassium sorbate, sucrose, high fructose corn syrup, raspberry lemonade flavour, color solution (Red 40, FD & C Blue No. 1, sodium benzoate), citric acid, sodium citrate, maltodextrin, ethyl alcohol.

Scores:
Cost - $2.99 CAD for a 473 mL can from 7-11
Taste - 8.3/10
Performance - 9.5/10

Overall - 17.8/20...solid grape flavour and a solid relax-but-don't-fall-asleep performance

1 comment:

  1. Tried this a few months back, my job tires me greatly so that may have been a contributing factor but this stuff put me right to sleep. maybe within 45 mins to an hour I was just ready to pass out.

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